
Through innovative, reliable products and services; talented people; a responsible approach to business and global citizenship; and collaboration with partners and customers, Samsung is taking the world in imaginative new directions

Since its founding in Suwon, Korea in 1969, Samsung Electronics has grown into a global information technology leader, managing more than 200 subsidiaries around the world.
The company’s offerings include home appliances such as TVs, monitors, printers, refrigerators, and washing machines as well as key mobile telecommunications products like smartphones and tablets. Samsung also continues to be a trusted provider of key electronic components like DRAM and non-memory semiconductors.
Samsung pledges to create and deliver quality products and services that enhance convenience and foster smarter lifestyles for its customers around the world. Samsung is dedicated to improving the global community through its constant pursuit of groundbreaking innovations and value creation.
This vision is at the very core of Samsiung's commitment to lead innovations in technology, products and solutions that inspire communities around the world to join their aspiration for creating a better world full of richer digital experiences. As Samsung recognizes their responsibility as a creative leader in the global society, they also dedicate their efforts and resources to offering new values to the industry and customers while fulfilling shared values of their employees and partners. At Samsung Electronics, they want to create a future that is exciting and promising for all together.
As a guide to common understanding and measurable goal, a set of specific objectives is incorporated into their vision. By 2020, Samsung seeks to achieve annual sales of USD 400 billion while placing Samsung Electronics’ overall brand value among the global top 5. Three key strategic pillars that are now part of our culture, business operation and management describe the governing initiatives to this end: ‘Creativity ’, ‘Partnership’ and ‘Great People’.
Samsung prides themselves on delivering the world’s best products through operational excellence and innovation prowess. As they look forward to exploring new business areas including healthcare and biotechnology, they are excited for new challenges and opportunities ahead. Samsung Electronics will continue to build on top of its current achievements new capacity and expertise to further its competitiveness and its history of innovation.
